'We're looking for people to look at this as a resort first,' said Kevin DeSanctis, Revel's CEO and a veteran casino executive in Las Vegas and Atlantic City, having worked for Donald Trump, Steve Wynn, as well as running Penn National Gaming.
And Revel lets guests go right to their rooms without crossing the casino floor. Thoughts of wandering outside to smell the salt air were left to those whose money was gone.īut at Revel, you can see the ocean from a good part of the casino floor, a no-no in other places. It makes more use of sunlight and sweeping views of the beach and ocean than the other eight Boardwalk casinos, which were designed to keep gamblers fixated on, well, gambling. The smoke-free resort embraces the ocean rather than turning its back on it, the way many of its competitors do. Revel, the casino-resort opening April 2 in Atlantic City, breaks all the old casino rules.
Think of a casino and chances are, what comes to mind is a dark, low-ceilinged warehouse of slot machines and card tables, bathed in cigarette smoke.